sales lifts without discounting
Did you see all the sales made Monday?
James here.
If not?
Think of this as a new pair of investor glasses to put on.
Last week I mentioned how anything could be turned into an event to sell our offers…
Monday was a textbook example…
Ever think folks won’t spend more money right after buying a bunch?
President’s Day proves they will.
President’s Day is the first big retail sales day after the Q4 holiday spending.
And ask…
What does George Washington’s birthday have to do with shopping?
The answer is zilch (nothing).
But a manufactured reason doesn’t stop people from buying.
Most retailers take the easy route and lower prices…
…They want people coming into their stores…
…Hoping they come back when there’s not a sale.
You (or your partner) could do that too.
However…
If you’d like to fatten your bottom line AND add hordes of new spenders to your buyers list?
It’d be better to add bonuses instead of lowering prices.
Why?
Events and bonuses are like the Dynamic Duo of predictable sales lifts.
Alone they do alright.
Together?
They’re as tough to beat than a 11 year old on Fortnite.
(Ask me how I know.)
But
If you want to knock a promotion out of the park?
There are few other nuances to events and adding bonuses you should know.
Thing is?
It’s after 10pm as I’m writing this and I’m ready for bed.
So if you wanna know the rest of the ways to create an event with as much excitement and sales as a weekend at Monster Jam?
Become a Diamond Level VIP and get Passive Cash Flow Mojo as a bonus.
PCFM gives you everything you need to know to create sales events that sell dozens or hundreds of sales in a few days.
…And a whole new set of investor glasses to see the world through.
In your corner,
James Foster