Fun and profit brokering newsletter ads
Non-biz you can run on your lunch hour.
James here.
Yesterday a reader asked…
“To find traffic I'll follow Traffic On The Cheap.
To find advertisers though, I thought about contacting advertisers who are advertising on search engines on a PPC basis, and letting them know that I have this off market traffic source they can advertise in for a much cheaper price and that can potentially get them way higher conversions.
Do you think that's a good way to find advertisers?”
Is it a good way to find advertisers?
If selling the traffic all online businesses need…
…without creating audiences, products, or newsletters yourself…
…just brokering newsletter ads…
…sounds up your alley?
Keep reading.
Because
While you can make quick sales and build recurring income…
There’s a potential pitfall that gets people ghosted…
…Or told “We don’t have the budget for that”.
…If positioned wrong.
The potential problem is in this sentence:
“...letting them know that I have this off market traffic source they can advertise in for a much cheaper price and that can potentially get them way higher conversions.”
Do you see the red flag?
Might be unclear at first.
It’s NOT saying the price is cheaper…
It’s NOT saying “can get potentially way higher conversions”...
The problem is earlier than either of those.
The problem is…
“I have this off market traffic source”
Why’s that a problem?
How could 7 words keep folks from doing biz with you?
Because
NO ONE CARES if the traffic is Off Market.
…If they even know what it means.
Talking about “Off Market” traffic is...
Talking about the PRADUHKT.
Writer downer:
No one cares about the praduhkt.
They care what the praduhkt does for them.
Or to say it another way…
They don’t want the drill.
They want the hole.
What’s the hole for advertisers and traffic buyers?
✅Eyeballs
✅Opt-ins
✅Webinar registrations
✅Sales
…Not Off Market traffic.
…Not even newsletter traffic.
Don’t get me wrong.
I’m not saying to hide that they’re getting newsletter ads.
I’m saying…
If you bring the focus back to what they want…
You’ll make sales faster.
Work with better clients.
And won’t get ghosted ‘cuz they’re seeing a praduhkt instead of benefits.
Make sense?
If you want an un-biz you can run on your lunch hour?
Getting peeps the traffic all online businesses need….
…Without building an audience (or even a website) of your own?
Check this out:
===> Buy and Sell the Traffic Everyone Needs
In your corner,
James Foster
PS - If you enjoy talking with other entrepreneurs who are actively building their own businesses?
You’ll have a lot of fun brokering newsletter ads.
90% of what you do is talking to people like us.